Managers: Why you should encourage your workforce to go mobile

In London, big companies are warming up and stretching off for the 2012 Olympic Games. The city is expected to receive millions of spectators, along with the usual high number of tourists – and commuters are being encouraged to take up flexible working to avoid a potentially congested transport network.

In anticipation, mobile phone provider O2 trialled a day of flexible working for employees at its European HQ – and saw benefits beyond the Games themselves.

O2 UK’s business director Ben Dowd said: “In terms of productivity, one of the things that comes out is that people who are flexible workers are 15-20 per cent more productive because they’re happy with the responsibility they’ve been given to get on with the work themselves.”

You don’t have to be in an Olympic host city to enjoy the benefits of flexible working. Seven months ago, PGi’s Cora Rodenbusch left her office in Austin, Texas, and is currently travelling Europe and Asia with her husband, working and visiting PGi’s global offices along the way. (Cora shared her tips for ‘Digital Nomads’ on the WorkSnug blog).

But what about managers? Why should you encourage your workforce to go mobile?

5 reasons to encourage mobile working

  1. Mobile employees are happier employees. Based on a survey of 2,600 workers and IT professionals in 13 countries, 66% said that they would take a job with less pay and more flexibility in device usage, access to social media and mobility than a higher-paying job without such flexibility.
  2. Mobile employees are more responsive. Thanks to a boom in mobile devices, mobile workers carry with them smartphones and tablets that enable them to respond more quickly on the move, in the office or at home. According to research by iPass, 42% of mobile employees occasionally work from their smartphone or tablet in the evenings and on weekends.
  3. Mobile employees make things better. We talked to Cora and flexible working employee José Reyes, and they described how meeting the challenges of mobile working meant introducing new technologies and systems that were a benefit to their organisations.
  4. Mobile employees are more focussed. iPass’ Mobile Workforce Report revealed that mobile workers don’t waste much time during the day on tech distractions – only about 28 minutes on average. According to the same report, most mobile workers described themselves as highly proficient when it comes to technology (69%), and only contacted IT as a last resort (81%).
  5. Mobile workers are more productive. According to a Cisco study, 3 out of 5 workers say they don’t need to be in the office to be productive. 45% of mobile workers surveyed admitted to working between 2 and 3 extra hours per day. In fact, if 50 million people in the US worked from home just half of the time, it would recoup almost two weeks of free time per year – time that is otherwise spent commuting.

Employees: What you need to know

If you’re an employee wanting to break out of the office, send your manager this post! But first take Cora’s ‘What’s my work style’ quiz to make sure you’re a right fit for mobile working. If you are, make sure you get your stakeholders on board and follow these tips to make your teleworking experience a success.

What do you think?

Manager or employees: what are your concerns about mobile working? Do you think work could be carried out well – or even better – outside of the office?

San Sharma (@WorkSnugSan) is community manager at WorkSnug, a mobile app and website that helps you find laptop-friendly workspaces near you. For more from San on Blog.PGi.com, read Five Things a Coffee Shop Can Do to Attract Loyal Mobile Workers.

Photo credit: Tambako the Jaguar

 

5 things a coffee shop can do to attract loyal mobile workers

In between the home office and the office office, there’s a third place, where mobile workers can go to get some work done: laptop-friendly places, like coffee shops, cafes and restaurants.

Some balk at the idea of laptop-warriors taking up space and bandwidth, but there are benefits of appealing to mobile workers and things that laptop-friendly places can do to make the most of the opportunity.

So, why’s it a good idea?

There are lots of reasons why coffee shops and cafes should welcome laptop-warriors. Beyond peak times, mobile workers keep these places busy and more appealing to passersby – as well as a reason to keep the coffee machine running!

Mobile workers are used to the idea of ‘renting’ a table at a cafe with purchases at the counter. So, even if we stay a long time, we pay for it in coffee! And we’re a switched on bunch too. So, if baristas have problems with their networks or computers, we’re likely to be able to help.

Appealing to the mobile work crew

Here are some ways coffee shops and cafes can appeal to mobile workers.

  1. Offer free wi-fi. Coffee shops aren’t going to get many mobile workers through their doors if they don’t have wi-fi – and they’ll miss a trick if they don’t make that connection free! Free wi-fi will keep mobile workers coming back, and they’ll tell others about their network discovery too.
  2. Make mobile workers welcome. If your local coffee shop offers free wi-fi it should boast about it, and let passing customers know with a window sticker and a smile (not a grumble!) when laptop-toters ask for the passphrase.
  3. Empower customers. If there’s one thing that lets down the romance of mobile working it’s the scant availability of a consistent power supply. If you don’t have somewhere to plug in, you’re at the mercy of your laptop’s battery. Coffee shop owners can help by exposing available power outlets or even providing power strips, like my local cafe Lemon Monkey does.
  4. Make a snug. The word ‘snug’ comes from old English pubs, and it refers to a small area set aside from the main bar that is quiet and discreet. Coffee shop owners that are serious about the mobile working contingent should consider setting aside an area for a ‘snug’. If nothing else, it’s fun to say! (Tinderbox Cafe in London has ‘snug’ booths that are popular with mobile workers.)
  5. Keep an eye on kit. What do you do with your laptop when you need to use the bathroom in a coffee shop? Do you take it with you? Leave it at your table? If you see mobile workers faced with this kind of dilemma, offer to watch it for them – or, at least, don’t wince when they ask. They’ll stay for another coffee (and inevitably another trip to the bathroom!).

San Sharma (@WorkSnugSan) is community manager at WorkSnug (@WorkSnug), a mobile app and website that helps users find laptop-friendly workspaces, like coffee shops with wi-fi

Photo credit: ahhyeah