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Did you know you exchange approximately 800 nonverbal messages during the average 30-minute sales call?
Every salesperson should have at least a rudimentary grasp of how to use body language to support your sale. (If not, check out these body language sales basics, such as eye contact, use of hands, posture, etc.).
The trick with online meetings is that you don’t have the entire body to work with. Your webcam focuses on your head and perhaps your torso. That means making eye contact with your camera, relaxing your shoulders, and bringing your hands into view to emphasize certain points.
Begin with a Smile. There’s nothing revolutionary about this concept, but we often forget to do what we know. By starting online meetings with a smile, you amp up your tone of voice, upgrade your appearance, and communicate confidence. You’re much more likely to forge a quick connection with the other people in your meeting.
Maintain an Open Body Position. Open and expressive movements invite collaborative communication. Sit up straight, and avoid leaning too far back in your chair. Hold your arms away from your body to avoid looking defensive. However, if you notice your prospect responds by pulling back, try to be more subtle with your gestures.
Eye Contact = Bulls Eye. As you and your prospect communicate, focus your gaze directly on the camera. Eye contact is a key element for building trust. Even a brief look away could send the message that you’re not listening, and derail your sale.













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